Dr. P. Surya Nagendra is a distinguished academician, researcher, innovation strategist, and business development professional with over 19 years of diverse experience spanning academia, research, engineering, and industrial applications. He currently serves as Associate – Strategic Research, Innovation & Business Development at ATUM Beverages Pvt. Ltd., where he plays a key role in driving the organization’s long-term growth and innovation agenda.
Dr. Surya Nagendra possesses a strong multidisciplinary academic background, holding a Ph.D., Master of Engineering (M.E.) in CAD/CAM, Master of Business Administration (MBA), and Bachelor of Laws (LLB). This unique blend of technical expertise, managerial insight, legal understanding, and entrepreneurial perspective enables him to approach business challenges with a holistic and strategic outlook.
At ATUM Beverages, he actively contributes to research-driven product development, innovation ecosystem design, and strategic business expansion initiatives. His vision is to position the organization as a nationally recognized and globally competitive enterprise by integrating advanced technology, sustainability principles, and market-oriented business models.
With extensive experience in project execution, advanced materials research, engineering design, and innovation management, Dr. Surya Nagendra excels in bridging the gap between research and commercialization. He is deeply committed to identifying emerging opportunities, developing scalable franchise and distribution networks, and creating sustainable business frameworks that deliver long-term value.
A strong proponent of industry–academia collaboration, he believes in transforming research outcomes into practical, market-ready solutions. He actively mentors young professionals, researchers, and aspiring entrepreneurs, guiding them in converting innovative ideas into commercially viable products, intellectual property, startups, and strategic ventures.
His professional philosophy centers on innovation, sustainability, and growth, with a focus on building robust business models, promoting technology adoption, encouraging entrepreneurship, and expanding into export-oriented markets. Through strategic planning and continuous innovation, he contributes significantly to organizational development and operational excellence.
Dr. Surya Nagendra remains committed to supporting the leadership team at ATUM Beverages in identifying new growth avenues, strengthening business operations, and enhancing the company’s competitive positioning in both national and international markets. His leadership, vision, and dedication continue to drive the organization toward sustainable success and excellence.
